Behind Every Good Decision

Piyanka makes a complex subject interesting, relevant, and most importantly useful to non-technical business professionals.

Behind Every Good Decision was written in simple English so I could understand the concepts - this book gave me momentum to pursue Analytics within our company. After I read it I bought 4 more copies and distributed them to key people in our organization!

Very good and useful book on business analytics. It clarifies the concept of analytics and presents a framework of how this is applied starting from understanding the business question to arriving at the business impact decisions.